Ditapis dengan
Negotiating rationally
In Negotiating Rationally, Max Bazerman and Margaret Neale explain how to avoid the pitfalls of irrationality and gain the upper hand in negotiations. For example, managers tend to be overconfident, to recklessly escalate previous commitments, and fail to consider the tactics of the other party. Drawing on their research, the authors show how we are prisoners of our own assumptions. They ide…
- Edisi
- -
- ISBN/ISSN
- 0-02-901985-0
- Deskripsi Fisik
- xii, 196 pages : illustrations (black and white) ; 24 cm
- Judul Seri
- -
- No. Panggil
- 658.4 Baz n
Guerrilla marketing: Secrets for making big profits from a small business
The contents of this book: 1. The Guerrilla Approach to Marketing -- Update 2. Mini-Media Marketing 3. Maxi-Media Marketing 4. Non-Media Marketing
- Edisi
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- ISBN/ISSN
- 0-395-64496-8
- Deskripsi Fisik
- viii, 327 pages ; 23 cm
- Judul Seri
- -
- No. Panggil
- 658.8 Lev g
Net gain: Expanding markets through virtual communities
What are virtual communities? How do they operate? How can they help expand markets, increase visibility, and improve profitability? What effects have they had on business models and marketing strategies? John Hagel discussed these issues in his keynote speech at the Direct Marketing Association's 1998 net.marketing Conference held April 1998.
- Edisi
- -
- ISBN/ISSN
- 0-87584-759-5
- Deskripsi Fisik
- xv, 233 pages : illustrations (black and white) ; 24 cm
- Judul Seri
- -
- No. Panggil
- 658.800285 Hag n
The discipline of market leaders: Choose your customers, narrow your focus, d…
The contents of this book: 1. How to Fail in Business Without Even Trying 2. The New Rules of Competition 3. The Winner's Choice 4. The Discipline of Operational Excellence, etc.
- Edisi
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- ISBN/ISSN
- 0-201-40648-9
- Deskripsi Fisik
- xvi, 208 pages ; 24 cm
- Judul Seri
- -
- No. Panggil
- 658.8 Tre d
International excellence: Seven breakthrough strategies for personal and prof…
The contents of this book: 1. Strategy I: Adopting a Global Vision 2. Strategy II: Developing Cultural Empathy 3. Strategy III: Acquiring Interpersonal Expertise 4. Strategy IV: Utilizing Global Negotiating Skills, etc.
- Edisi
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- ISBN/ISSN
- 1-56836-082-7
- Deskripsi Fisik
- 229 pages ; 22 cm
- Judul Seri
- -
- No. Panggil
- 658.04 Eng i
Lasting change: The shared values process that makes companies great
The contents of this book: 1. Setting out on The Journey 2. Getting People to Work Together Effectively 3. Framing Your Systems to People Needs and Customs Needs 4. The Path to Lasting Change
- Edisi
- -
- ISBN/ISSN
- 0-442-02585-8
- Deskripsi Fisik
- xiii, 272 pages : illustrations (black and white) ; 24 cm
- Judul Seri
- -
- No. Panggil
- 650 Leb i
perkembangan industri perminyakan di Indonesia
Buku ini mencatat perkembangan di bidang industri perminyakan, menhumbuhkan kesadaran masyarakat akan arti pening dan perlunya konservasi dan diversifikasi energi.
- Edisi
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- ISBN/ISSN
- -
- Deskripsi Fisik
- 120 halaman : ilustrasi ; 25 cm
- Judul Seri
- -
- No. Panggil
- 665.5 Per p
Global business management in the 1990s
Contents: 1. The impact of culture on international operations 2. Political risks for the MNC 3. International law and agreements 4. Strategies for global operations 5. International marketing 6. International Financial consideration 7. International tax, etc.
- Edisi
- -
- ISBN/ISSN
- 0-933833-07-5
- Deskripsi Fisik
- xi, 485 pages ; 23 cm
- Judul Seri
- -
- No. Panggil
- 658.049 Ric g
Business week guide to the best business schools
This book will completely revised and updated, the business week guide to the best business schools i sthe guide that provide up-to-the-minute rankings and profiles of the best graduate business schools rated This book contains: 1. Quality of teaching-including the most outstanding professiors at each school as rated by the students 2. Average starting salary and bonus for graduates, plus…
- Edisi
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- ISBN/ISSN
- 0-07-009422-5
- Deskripsi Fisik
- x, 351 pages ; 23 cm
- Judul Seri
- -
- No. Panggil
- 650.07 Byr b
Business ethics 01/02
Through the selection of current articles, the goal of this Annual Editions is to present some different perspectives on understanding basic concepts and concerns of business ethics and to provide ideas on how to incorporate these concepts into the policies and decision-making processes of businesses.
- Edisi
- ed. 13
- ISBN/ISSN
- 0-07-243354-X
- Deskripsi Fisik
- x, 229 pages : illustrations (black and white) ; 28 cm
- Judul Seri
- -
- No. Panggil
- 658.408 Ric b
Karya Umum 
Filsafat 
Agama 
Ilmu-ilmu Sosial 
Bahasa 
Ilmu-ilmu Murni 
Ilmu-ilmu Terapan 
Kesenian, Hiburan, dan Olahraga 
Kesusastraan 
Geografi dan Sejarah