2020 Vision forecasts the realities of American business for the next three decades and explains how companies can reap profit through the use of essential information and biotechnology.
Traditionally in international relations, power and authority were considered to rest with states. But recently, in the light of changes associated with globalisation, this has come under scrutiny both empirically and theoretically. This book analyses the continuing but changing role of states in the international arena, and their relationships with a wide range of non-state actors, which poss…
In Negotiating Rationally, Max Bazerman and Margaret Neale explain how to avoid the pitfalls of irrationality and gain the upper hand in negotiations. For example, managers tend to be overconfident, to recklessly escalate previous commitments, and fail to consider the tactics of the other party. Drawing on their research, the authors show how we are prisoners of our own assumptions. They ide…
The contents of this book: 1. The Guerrilla Approach to Marketing -- Update 2. Mini-Media Marketing 3. Maxi-Media Marketing 4. Non-Media Marketing
The contents of this book: 1. Strategy I: Adopting a Global Vision 2. Strategy II: Developing Cultural Empathy 3. Strategy III: Acquiring Interpersonal Expertise 4. Strategy IV: Utilizing Global Negotiating Skills, etc.
The contents of this book: 1. Setting out on The Journey 2. Getting People to Work Together Effectively 3. Framing Your Systems to People Needs and Customs Needs 4. The Path to Lasting Change
Contents: 1. The impact of culture on international operations 2. Political risks for the MNC 3. International law and agreements 4. Strategies for global operations 5. International marketing 6. International Financial consideration 7. International tax, etc.
This book will completely revised and updated, the business week guide to the best business schools i sthe guide that provide up-to-the-minute rankings and profiles of the best graduate business schools rated This book contains: 1. Quality of teaching-including the most outstanding professiors at each school as rated by the students 2. Average starting salary and bonus for graduates, plus…
Through the selection of current articles, the goal of this Annual Editions is to present some different perspectives on understanding basic concepts and concerns of business ethics and to provide ideas on how to incorporate these concepts into the policies and decision-making processes of businesses.
This book contains: 1. Setting up a business 2. Investment law 3. Ownership of land & property 4. Import & export 5. Closing a business 6. Banking & finance 7. Labor & immigration 8. Dispute resolution 9. Taxes 10. Intellectual property 11. Anti-corruption law 12. Impact of civil code