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Soft Power: The means to sucess in world politics
Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently - and often incorrectly - by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. Whereas hard power - the ability to coerce - grows out of a country's military or economic might, soft power arises from the attractiveness of a country's culture, political ideals, and policies.
| 0096-2018 | 327.73 Nye s | Perpustakaan Diplomasi | Sedang Dipinjam (Jatuh tempo pada2024-11-06) |
| Judul | Edisi | Bahasa |
|---|---|---|
| Soft power : The means to success in world politics | en |