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Rethinking the role of digital platforms to accelerate Indonesia’s tourism recovery

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This paper examines the need to reconsider the role of digital platforms in accelerating Indonesia's tourism recovery following the pandemic. The pandemic has led to a surge in the use of digital platforms worldwide, with social media usage growing rapidly since the outbreak of the virus. With the arrival of the vaccine, the Indonesian government is now looking to bounce back economically, with tourism high on the agenda. This sector is one of the country's major contributors to GDP, but it has also been badly hit by the pandemic. The Ministry of Foreign Affairs, through Indonesian missions abroad, should support the speedy recovery of the tourism sector by optimising digital platforms, given that virtual engagement was the only option during the pandemic. This paper provides policy recommendations for the Ministry and examines the current implementation of digital platforms by Indonesian Missions abroad, which could be improved. It also explores the future potential of digital platforms as an alternative public engagement tool that can reach wider audiences and remain relevant even after the pandemic has passed.

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Ketersediaan

2021-0271

Sesdilu 69-2021

Training Materials Repository

Tersedia

Informasi Detail

Judul Seri

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No. Panggil

Sesdilu 69-2021

Penerbit

Jakarta : Kementerian Luar Negeri., 2021

Deskripsi Fisik

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Bahasa

English

ISBN/ISSN

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Klasifikasi

NONE

Tipe Isi

text

Tipe Media

computer

Tipe Pembawa

online resource

Edisi

-

Subjek

Digital platforms — Public diplomacy

Info Detail Spesifik

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Pernyataan Tanggungjawab

UPT. Sekolah Staf Dinas Luar Negeri

Versi lain/terkait

Lampiran Berkas

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