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  • Tahun Penerbitan
  • Ketersediaan
  • Lampiran
  • Tipe Koleksi
    Lihat Lebih Banyak
  • Format Fisik Dokumen
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Ditemukan 1 dari pencarian Anda melalui kata kunci: author="Barry Schwartz"
cover
The paradox of choice: Why more is less
Barry Schwartz

Why More Is Less is a book written by American psychologist Barry Schwartz and first published in 2004 by Harper Perennial. In the book, Schwartz argues that eliminating consumer choices can greatly reduce anxiety for shoppers. The book analyses the behavior of different types of people (in particular, maximizers and satisficers). This book argues that the dramatic explosion in choice—from th…

Edisi
First Published
ISBN/ISSN
978-0-06-000569-6
Deskripsi Fisik
xi, 265 pages : illustration : index ; 20 cm
Judul Seri
-
No. Panggil
153.83 Sch p